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Brent Gyuricza: A Passion for Powersports and People

Gyuricza wants his staff and customers to have fun and safe times.

Brent Gyuricza
OEM Update: 2025 Kayo K2Pro

Evolving from the popular K2, this dirt bike is the next step up for young adults.

2025 Kayo K2Pro
NPA Pre-Owned Market Update: November 2024

Dealer optimism has improved, buoyed by clarity following the election and the momentum of the holiday shopping season.

National Powersport Auctions, NPA, Market Report
How Does Your Dealership Treat New Employees?

Do you have a system to integrate new employees into the company when they are hired?

onboarding, new hires, new employees
The Showroom of Everything at American Marine & Motorsports

American Marine & Motorsports has a 200,000-square-foot showroom, boasting vehicles to satisfy many outdoor enthusiasts looking to enjoy all that Wisconsin has to offer.

Selling and Servicing Different UTV Windshield Types

UTV windshields enhance comfort, protection and performance, but maximizing these qualities depends on the customers’ intended vehicle use.

UTV, side-by-side with windshield
Vehicle Care RockStar: Brent Gyuricza

Gyuricza is the dealer principal of Maverick Motorsports in Western Montana.

Brent Gyuricza
OEM Update: 2025 SSR SRU170Z

This all-new, more spacious youth side-by-side is ready for any adventure.

2025 SSR SRU170Z
Get Mom and Pop Feels at Mitchell’s Modesto Harley-Davidson

Modesto Harley-Davidson’s success stems from its efforts to support the motorcycling community. In turn, the motorcycling community supports Modesto.

OEM Update: 2025 ARGO Magnum XF 1000 LE

Filling a niche in the sport/utility UTV segment.

2025 ARGO Magnum XF 1000 LE
Does Your Dealership Rise and Fall Together?

If you’re trying to motivate your department or company, first make sure you have clean goals with a deadline, and make sure you model your own success.

dealership employees
OEM Update: 2025 Yamaha YZF-R9

This Yamaha sport bike bridges the gap between the R1 and R7, helping redefine the supersport class.