Evolving technology in helmets is continuing to take safety to a new level, and the primary contributor is the science of protecting the brain against rotational acceleration in an impact.
“I think it’s safe to say that most people recognize helmet safety standards. At minimum, they’ve heard the names, but you do get buyers from time to time who want to dig into it.”
Managing Editor Eric Garbe discusses how a tire is constructed and the different compounds that are used in the tire-making process to help it get from the manufacturer to a dealership.
If we’re thinking about what actually supports the load of any vehicle, it’s the air pressure in the tire doing the job, and simply put, heavier loads require higher pressures, which require a stronger tire that can handle that pressure.
Every tire buying decision is based on a lot of factors, and demonstrating this knowledge to your customer will give them confidence in your recommendation.