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VIDEO: Vehicle Leasing

While leasing certainly does have similarities to renting and rent-to-own plans, it’s far from being the same thing.

VIDEO: Helmet Technology

Evolving technology in helmets is continuing to take safety to a new level, and the primary contributor is the science of protecting the brain against rotational acceleration in an impact.

VIDEO: Helmet Standards

“I think it’s safe to say that most people recognize helmet safety standards. At minimum, they’ve heard the names, but you do get buyers from time to time who want to dig into it.”

VIDEO: Helmet Fitting

Getting your customer in the right helmet is a blend of what they want, what they need and most importantly, what fits them correctly.

VIDEO: Tire Construction & Compounds

Managing Editor Eric Garbe discusses how a tire is constructed and the different compounds that are used in the tire-making process to help it get from the manufacturer to a dealership.

VIDEO: Tire Ply Ratings

If we’re thinking about what actually supports the load of any vehicle, it’s the air pressure in the tire doing the job, and simply put, heavier loads require higher pressures, which require a stronger tire that can handle that pressure.

VIDEO: Bias vs. Radial Tires

Every tire buying decision is based on a lot of factors, and demonstrating this knowledge to your customer will give them confidence in your recommendation.

VIDEO: Identify Tires by Customer Interest

It is important to identify your customers’ interest, riding style and terrain they anticipate riding on before you recommend a set of tires to them.

6th City Cycles: Not Your ‘Run Of The Mill’ Shop

Not your typical dealership, 6th City Cycles is a custom shop that turns out built-to-order bikes and in-house powder coating.