Nonetheless, Wisconsin’s Northern border makes up part of the Southern shoreline of the biggest Great Lake, Lake Superior. It also makes up part of the Western shoreline of Lake Michigan. Obviously, this makes a perfect setting for people to get into personal watercrafts to get out and enjoy the water. You also have plenty of forests and wildlife areas that allow powersports vehicles to thrive.

About 45 minutes northwest of Green Bay sits Shawano, Wisconsin, and that’s where you will find American Marine & Motorsports. Just under five miles west of Shawano Lake and close to lots of natural land, this powersports dealer is in a prime spot to succeed in the industry, and it’s been doing that for over three decades.

American Marine & Motorsports was founded in 1993 with just eight employees in a building on Shawano Lake. Marine products were the core of its business early on, but when Sales and Powersport Manager Brian Liebe joined the team in 1998, it didn’t take long for him to help the dealership get into the powersports space. 

“I pitched the idea to the store owner of expanding into this area,” Liebe explains. “I was relieved as he said, ‘Put the plan together and make it happen!’”

The powersports side of the business began with Honda ATVs, as American Marine & Motorsports was a big Honda marine dealer. The manufacturer’s marine rep for the dealership connected Liebe with a Honda powersports rep, and the powersports business took off at the dealership.

Liebe has since brought other product lines to the dealership as it grew, totaling 38 different OEMs when you factor in all the boats, motors, trailers, docks, and lifts the dealership sells. Nine of the OEMs are powersports specific, including Honda, CF-Moto, Kayo, SSR, Piranha, Hammerhead, Vanderhall, Lifan, and Mokwheel e-bikes.

Today, American Marine & Motorsports operates with 35 employees and a 200,000-square-foot showroom stocked with hundreds of boats and around 150 powersports vehicles. The dealership still has its original location on Shawano Lake, which now has a rental department with just about any small watercraft you can imagine.

According to Liebe, side-by-sides have become the best-selling segment at American Marine & Motorsports. Two-passenger side-by-sides are the top sellers, but four- and six-passenger vehicles also sell quite well.

“Much of that is due to the growing acceptance of these machines being allowed on our public roads,” Liebe comments. “It’s nice when people can go right from their home, drive down the road in their machine, get on a trail system and travel for hundreds of miles.”

Liebe also believes this stems from families wanting to experience the outdoors after the coronavirus pandemic kept everybody inside for a long time. He says the growing size of UTVs and side-by-sides make it easy for families to get out on trails together.

With so much floor space and so many products to carry, a recent challenge American Marine & Motorsports has faced is knowing how much of a certain product to carry. Liebe says this is a two-fold issue. The first issue is uncertainty with the economy. Although this issue isn’t new, it still heavily influences sales.

“Past performance hasn’t given us enough predictable and accurate information to make good, or safe, decisions,” he says. “So, how much to stock and in what models, colors and equipment seems to be more difficult.”

The second issue is dealing with manufacturers. Liebe attributes this to poor feelings about program durations, erratic pricing with surcharges and a general lack of supplier support.

“Many of our suppliers try to load you up with inventory, and when times get tough, often after we’ve stepped up in order size, the retail programs seem to soon fade away and are not there to help the dealers get clean.”

To overcome these challenges, American Marine & Motorsports is trying to carry less inventory without making a big enough cut that it can save its way to a profit. This is because yearly sales numbers are down, but the showroom is full. Liebe says inventory is thankfully not too heavy in any particular segment, and he says the dealership is using cost effective marketing through social media to help move inventory in the slower winter months.

Lots of aspects make American Marine & Motorsports a unique dealership. For one, the aforementioned 200,000-square-foot showroom was previously a shopping center that was converted to fit the dealership’s large and diverse inventory. The variety of inventory can also be considered a unique aspect of the dealership.

However, maybe the most unique aspect of American Marine & Motorsports is its annual Boat/Powersport Show. The 2025 show will mark the 13th for the dealership. It brings between 25 and 30 vendors together – from small mom-and-pop operations to larger organizations – to sell and promote their services. This show also supports several non-profit organizations, including its longtime primary non-profit the Hands Foundation, which provides no cost help to homeless veterans.

“It’s a four-day show, providing free parking, free admission, one free food and drink item, raffle prizes each day on the hour, and products we have discounted heavily throughout the show,” Liebe says. “It’s a very special event and does so much more than focus on us.”

When it comes to driving sales for American Marine & Motorsports, pre-owned sales have been substantial. Additionally, the dealership drives sales by contacting past customers about seeing if they’re ready to trade up. Liebe says this makes it easier to generate new sales.

“We advertise that we’re buying boats and powersport items,” he notes. “We get a decent amount of inventory that way. That, in turn, helps bring people in.”

Liebe also stresses how important it is to develop trust with customers. Vehicle prices are high, and many consumers focus on price to make their purchasing decision. To develop trust, American Marine & Motorsports offers services like free oil changes, first service appointments, store account credits and more in tandem with a vehicle sale.

“Providing store services to me is much better than just dropping the price,” Liebe admits. “That way, we don’t create what I refer to as a ‘race to the bottom’ with dealers around us. When that happens, in my opinion, it creates a precedent for ongoing ‘price wars.’”

Speaking of service, American Marine & Motorsports relies quite heavily on their service department. Liebe says the selling of a vehicle is only the start of the revenue stream for the dealership. Good service is a big part of the dealership’s commitment because customers should know that the dealership is here for them every step of the way.

One way American Marine & Motorsports keeps their service department in tip-top shape is by taking lots of notes on its projects. Liebe says these notes entail every detail that could possibly help fix, diagnose or benefit the dealership with its customer. He also uses lots of notes in his sales work.

“One thing in life that I’ve learned is that you can never have too many notes,” he comments. “When you need to verify certain bits of info within the business or possibly when talking to a customer about their trade-ins or servicing items, good notes are critical to running the business.”

As American Marine & Motorsports presses on into the future, the dealership wants to fill their sales and service jobs. Positions in these two areas have been difficult to fill for a number of years, Liebe says, so retaining staff is of utmost importance.

With his extensive experience at the dealership, Liebe has seen a lot of evolution in the industry. He’s glad American Marine & Motorsports has survived it all and looks forward to the success to come.

“I’m glad we’re still privately owned and have kept a good team together to make it all these years,” says Liebe. “Our store really shines when I look at the fact that we sell ‘fun stuff’ to thousands of people each and every year.”

The post The Showroom of Everything at American Marine & Motorsports appeared first on Motorcycle & Powersports News.

“Since it came on the market nearly a decade ago, the Pioneer 1000 has gained a solid reputation as a capable, enjoyable side-by-side for exploring trails, accessing the outdoors and getting chores done around the worksite or ranch,” said Colin Miller, manager of public relations at American Honda. “Honda has always offered a broad range of accessories to help customers personalize their Pioneers, but some prefer the convenience of having those preinstalled. For them, the Pioneer 1000-5 Trail Special Edition represents the most premium multipurpose side-by-side ever offered by Honda, ideally suited to let customers enjoy their vehicles to the maximum degree possible.”

The same Honda announcement confirmed the return of several other four-wheel powersports models, including the hardworking Pioneer 1000-6 Deluxe Crew two-row multipurpose side-by-side, the versatile FourTrax Recon multipurpose ATV and the nimble TRX250X sport ATV.

These models are scheduled to arrive in dealerships in November.

2025 Pioneer 1000

Joining Honda’s flagship multipurpose side-by-side platform for 2025 is the Pioneer 1000-5 Trail Special Edition, a special edition that comes with a host of factory-installed accessories, offering the benefits of customization right off the showroom. For example, Special Edition owners can enhance their trail experience with their favorite tunes, courtesy of a weatherproof audio system that’s Bluetooth compatible and operated via a dashboard media controller. A roof and two-piece windscreen also come installed on this version.

The rest of the Pioneer 1000 lineup continues to be as popular as ever. For those who use their side-by-side for hunting, fishing or other outdoor experiences, the Forest delivers, offered in TrueTimber’s Atera camo pattern. Developed in partnership with the camouflage-industry leader, this pattern is exclusive to Honda in the powersports world. The remaining members of the Pioneer 1000 family are the versatile Deluxe and the cost-effective Pioneer 1000 EPS (both available in three- and five-seat versions), both of which embody Honda’s legendary quality and reliability.

• Colors
  • Pioneer 1000-5 Trail Special Edition: Matte Gray Metallic
  • Pioneer 1000-5 Deluxe: Hero Red; Black Forest Green; Teal Blue
  • Pioneer 1000-5 EPS: Hero Red
  • Pioneer 1000 Trail: Matte Green Metallic
  • Pioneer 1000 Forest: TrueTimber Atera Camo
  • Pioneer 1000 Deluxe: Hero Red; Black Forest Green
  • Pioneer 1000 EPS: Hero Red
• MSRP
  • Pioneer 1000-5 Trail Special Edition: TBD
  • Pioneer 1000-5 Deluxe: $20,399
  • Pioneer 1000-5 EPS: $18,999
  • Pioneer 1000 Trail: $20,999
  • Pioneer 1000 Forest: $20,999
  • Pioneer 1000 Deluxe: $18,999
  • Pioneer 1000 EPS: $17,599
• Info

2025 Pioneer 1000-6 Deluxe Crew

With class-leading capacity and comfort, the Pioneer 1000-6 Deluxe Crew is Honda’s hardest-working side-by-side. From its spacious, six-person cab to its full-size cargo bed, this multipurpose side-by-side has enough room to carry whatever (and whoever) needs hauling, whether it’s at the ranch, jobsite or trail. Powered by a proven 999cc parallel-twin Unicam engine that offers strong acceleration, the durable Crew has more than enough power and performance to tackle any job with the utmost efficiency—and it does so comfortably, as it’s equipped with selectable tow/haul mode and self-leveling rear suspension to deliver an easy, manageable ride, even when fully loaded with passengers, tools and supplies.

• Colors: TrueTimber Atera Camo; Hero Red; Black Forest Green
• MSRP: $22,199 ($22,999 TrueTimber Atera Camo)
• Info

2025 FourTrax Recon

While the 2025 FourTrax Recon is the smallest of Honda’s multipurpose ATVs, it still delivers plenty of punch for riders of all skill levels. Thanks to a torquey 229cc engine that’s compact enough to allow for good ground clearance and a low center of gravity, the Recon easily navigates rough terrain and tight, obstacle-strewn trails. Additionally, the little ATV comes with front and rear steel cargo racks that together can haul almost 100 pounds of farm or ranch equipment. Honda’s Recon is proof positive that good things can come in small packages.

• Colors: Hero Red; Black Forest Green
• MSRP
  • FourTrax Recon ES: $5,049
  • FourTrax Recon: $4,799
• Info

2025 TRX250X

Honda’s TRX250X has consistently been an ATV of choice for both entry-level and veteran riders, thanks to its compact build and easy-handling nature. Powered by a capable-yet-manageable 229cc engine, the TRX250X delivers a riding experience that’s exciting without being overwhelming. And with Honda’s SportClutchTM, this sporty ATV offers hand-actuated shifting capability without the threat of stalling. Designed and manufactured in the U.S, the TRX250X is a fun-filled ride on any trail it encounters—from steep, technical routes to long, meandering fire roads.

• Color: Red
• MSRP: $5,399
• Info

The post New Pioneer 1000-5 Trail Special Edition Headlines Honda New-Product Reveal appeared first on Motorcycle & Powersports News.

Engine Ice is looking for brand ambassadors across all types of racing, including automotive, motorcycle, ATV, side-by-side and snowmobile disciplines. The program is open to racers of all skill levels, with opportunities designed for both amateur and professional athletes.

“We believe in building partnerships beyond a simple logo on a fender,” said Engine Ice Director of Sales and Marketing Scott Lukaitis. “We want to support athletes who embody our values of professionalism, sportsmanship and excellence values. In the more than 20 years of keeping vehicles cool, we’ve been fortunate to collaborate with some of the most talented racers in the industry, and we consider each of them a part of the Engine Ice family. We’re looking for racers who are not only focused on their performance but are also excited to share the benefits of Engine Ice and how it enhances their racing experience.”

Chosen athletes are expected to demonstrate a commitment to their craft on and off the track. Engine Ice values professionalism, a strong work ethic and dedication. Racers who are ready to represent the brand with pride and passion are encouraged to submit their applications.

Partner with Engine Ice and join a team that prioritizes performance, professionalism, and the shared goal of racing success.

The post Engine Ice Accepting Applications for 2025 Racing Support appeared first on Motorcycle & Powersports News.

One of those towns is Dubuque, Iowa. Officially chartered in 1837, it is the oldest city in Iowa, and it is one of the oldest settlements along the Mississippi River’s western bank. In this city full of history is where you can find Sindt Motor Sales, a motorcycle and powersports dealership that has built a history of its own.

Ryan Sindt is the current owner and has worked at the dealership since he was 18. It has been family owned and operated since it opened its doors over six decades ago.

“It was started by my grandpa in 1959 and then sold to my dad and his brothers,” Sindt says. “Since then, those guys have retired and I bought it about five years ago.”

The shop has 11 employees and sells OEM rides from Honda, Kawasaki, Yamaha and CF Moto. Sindt says each brand sells quite similarly to one another, meaning one OEM does not significantly outsell the other.

This is also apparent in the apparel Sindt sells. The dealership carries plenty of helmets, jackets and other riding gear from a number of different brands that all sell similarly to one another too.

The COVID-19 pandemic brought its fair share of challenges to Sindt Motor Sales. Many of the challenges were felt across the motorcycle and powersports industry.

“Through COVID, the biggest challenge was inventory, which everyone’s probably going to tell you,” Sindt says.

However, the market has shifted since the pandemic, and Sindt says inventory is coming in at a much steadier rate from OEMs. Now, he says he mainly only faces the daily challenge of getting customers through the door. To help boost the success of this ever-constant task, Sindt Motor Sales is turning back to advertising to bring people to the dealership.

“I actually quit all advertising completely for a few years there because during COVID, I didn’t really need to have people come to the door,” Sindt explains. “I didn’t have anything to sell then anyway, so now we’ve kind of gotten back into it again.”

On top of advertising, the dealership’s longstanding presence in the Dubuque community has earned it a strong reputation. Obviously, Sindt Motor Sales’ six plus decades of selling motorcycles and powersports vehicles makes them a unique dealer. As mentioned before, the dealership was started in 1959. It has been in the same location since 1971 after Sindt’s family built its current building.

With that many years in the business, Sindt has collected a lot of bikes from different generations. They are showpieces for customers to admire when they enter the dealership.

“I’ve got a big upper deck shelf around the showroom that has all vintage restored motorcycles on it. It’s kind of cool,” he admits. “A lot of people come in and browse around with that stuff, especially the older crowd.”

Speaking of older rides, Sindt Motor Sales does carry used motorcycles and powersports vehicles. They aren’t old enough to be collector items yet, but they are in great shape and are a big business driver for Sindt.

“Pre-owned always does well for us,” he says. “I don’t have a lot of pre-owned stuff on hand because I turn it over quickly.”

Sindt’s pre-owned inventory includes more than just the new OEM vehicles that he sells. He has sold anything from used Triumphs to Can-Am Spyders at the dealership. Having the diverse selection of rides also means Sindt Motor Sales’ service department can work on many different rides.

“The service department has got to be the busiest department year-round for sure,” he says. “We’re in a farm community, so we do a lot of four-wheelers and side-by-sides too. In the repair shop, that segment keeps them really busy.”

For the powersports equipment that is used for farming, Sindt says a lot of the jobs the service department works on are repairing drivelines and axles on ATVs and side-by-sides. The tough terrain of the farmland typically takes a heavy toll on those parts of the vehicles.

Sindt Motor Sales’ service department has a manager and three full-time technicians that do all the repair work coming into the dealership. If there is one tip Sindt has for motorcycle and powersports dealerships, it is to have a good service manager. He says a good service manager can really help hold a dealership together.

As Sindt Motor Sales carries its decades of history into the future, Sindt wants to continue updating the technology in the dealership. Recently, he just switched DMS systems from Lightspeed to DX1.

“We’ve been on a DMS operating system for a long time now,” he says. “DX1 is a lot different compared to Lightspeed, but I like it.”

Other recent technology upgrades at Sindt Motor Sales include a new phone service and a new alarm service.

The dealership also wants to constantly keep updating its inventory, as do all motorcycle and powersports dealerships. As mentioned before, Sindt Motor Sales has no problem getting inventory on their showroom floor anymore. Check out the dealership’s website, and you’ll see all the cool motorcycles and powersport vehicles they have to offer.

Nearing its 70th anniversary in just five years, Sindt Motor Sales is looking to add more to its longstanding history in the motorcycle and powersports industry. The dealership is more than ready and willing to continue cementing its legacy in Dubuque, with the Sindt family name on its sign for generations to come.

The post Family Continues at Sindt Motor Sales appeared first on Motorcycle & Powersports News.

Each ATV in the 2025 KingQuad lineup now arrives with a standard, two-year limited warranty. The legacy of the iconic KingQuad remains fresh and exciting and is ready to keep building on its history. 

KingQuad 750AXi Power Steering 

The KingQuad 750AXi Power Steering is not just an ATV, it’s a KingQuad ATV. The legacy of the iconic KingQuad remains fresh and exciting and is ready for riders to join its history. The 2025 KingQuad 750AXi Power Steering helps tackle challenging terrain.

Key KingQuad 750AXi Power Steering Features

• The 722cc, DOHC, single-cylinder, liquid-cooled, four-stroke engine delivers strong low- to mid-range torque and impressive peak horsepower. The four-valve cylinder head has large 36-millimeter intake valves and straight ports for superb cylinder charging efficiency. A sportbike-derived chain-and-gear camshaft drive system helps create a compact engine.
• The Quadmatic CVT-type automatic transmission provides versatility and convenience with a fender-mounted gate-type shifter for high/low range selection. Its advanced engine-braking system helps reduce speed when riding downhill.
• Handlebar-mounted push-button controls permit easy selection between two-wheel drive (2WD), four-wheel drive (4WD) and differential-lock 4WD. An override button on the left handlebar can be used to override the normal speed limiter when getting out of mud.
• The electronic power steering system has higher capacity than the prior generation for significantly reduced steering effort that also damps vibration and jolts to the rider.
• To increase rider comfort and towing capacity, the KingQuad’s frame has thick-wall steel tubes and reinforced brackets in key areas.
• Independent double A-arm front suspension (6.7 inches of wheel travel) and the fully independent, A-arm/I-beam rear suspension (7.7 inches of wheel travel) use four large diameter, gas-charged shock absorbers with five-way spring preload adjustment.
• Available in Flame Red, Terra Green, or Desert Beige, the bold, angular bodywork features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• The dual hydraulic front disc brakes provide consistent braking performance, while the sealed rear brake’s clutch-type design is highly durable with reduced unsprung weight and minimal maintenance requirements.  
• High traction 25-inch Carlisle tires are mounted on strong steel wheels with a durable, powder-coated matte black finish.
• The 35-watt handlebar-mounted headlight and dual, fender mounted 35-watt headlights (with high- and low-beam settings) are part of the KingQuad’s distinctive bodywork.  The multi-function instrument panel has excellent visibility and provides service reminders based on running time or mileage.
• The rugged front and rear steel-tube cargo racks have high-impact plastic carrier covers that shield cargo from wear. The standard receiver-type trailer hitch receiver and hitch mount makes it easy to move equipment with the KingQuad’s generous towing capacity (up to 1322 pounds).
• Each new KingQuad is supplied with a two-year limited warranty that is much longer than other ATV warranties. Longer coverage and other benefits are available through Suzuki Extended Protection (SEP).
• MSRP: $9,879
• Info

Key KingQuad 750AXi Power Steering SE Features

• The bold, angular bodywork is molded in a stunning Armored Blue Gray color and features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• High traction 25-inch Carlisle tires are mounted on cast-aluminum wheels with a blacked-out, matte black finish.
• MSRP: $11,529
• Info

Key KingQuad 750AXi Power Steering SE Camo Features

• The bold, angular bodywork is coated in the outdoor-ready True Timber Kanati Camouflage pattern and features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• High traction 25-inch Carlisle tires are mounted on cast-aluminum wheels with a blacked-out, matte black finish.
• MSRP: $10,279
• Info

Key KingQuad 750AXi Power Steering SE+ Features

• The bold, angular bodywork is coated with the unique Cast Carbon pattern and features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• High traction 25-inch Carlisle tires are mounted on cast-aluminum wheels with a blacked-out, matte black finish.
• MSRP: $11,529
• Info

KingQuad 750AXi

The 2025 KingQuad 750AXi continues the legacy of the iconic KingQuad and provides more capability and reliability. Equipped to help tackle challenging terrain with the capabilities that only a KingQuad possesses, the 2025 KingQuad 750AXi is ready for any chore.

Key KingQuad 750AXi Features

• The 722cc, DOHC, single-cylinder, liquid-cooled, four-stroke engine delivers strong low- to mid-range torque and impressive peak horsepower. The four-valve cylinder head has large 36-millimeter intake valves and straight ports for superb cylinder charging efficiency. A sportbike-derived chain-and-gear camshaft drive system helps create a compact engine. 
• The Quadmatic CVT-type automatic transmission provides versatility and convenience with a fender-mounted gate-type shifter for high/low range selection. Its advanced engine-braking system helps reduce speed when riding downhill.
• Handlebar-mounted push-button controls permit easy selection between 2WD, 4WD and differential-lock 4WD. An override button on the left handlebar can be used to override the normal speed limiter when getting out of mud.
• To increase rider comfort and towing capacity, the KingQuad’s frame has thick-wall steel tubes and reinforced brackets in key areas.
• Independent double A-arm front suspension (6.7 inches of wheel travel) and the fully independent, A-arm/I-beam rear suspension (7.7 inches of wheel travel) use four large diameter, gas-charged shock absorbers with five-way spring preload adjustment.
• Available in Flame Red or Terra Green, the bold, angular bodywork features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• This KingQuad features dual hydraulic front disc brakes and a sealed rear brake. The rear brake’s clutch-type design is extremely durable with reduced unsprung weight and minimal maintenance requirements.  
• High traction 25-inch Carlisle tires are mounted on strong steel wheels with a durable, powder-coated matte black finish.
• The 35-watt handlebar-mounted headlight and dual, fender mounted 35-watt headlights (with high- and low-beam settings) are part of the KingQuad’s distinctive bodywork.  The multi-function instrument panel has excellent visibility and provides service reminders based on running time or mileage.
• The rugged front and rear steel-tube cargo racks can accept Suzuki’s accessory high-impact plastic carrier covers that shield cargo from wear. The standard receiver-type trailer hitch receiver makes it easy to move equipment with the KingQuad’s generous towing capacity (up to 1322 pounds).
• Each new KingQuad is supplied with a two-year limited warranty that is much longer than other ATV warranties. Longer coverage and other benefits are available through SEP.
• MSRP: $9,829
• Info

KingQuad 500AXi Power Steering

The 2025 KingQuad 500AXi Power Steering helps tackle challenging terrain with the capabilities only a KingQuad possesses. The electronic power steering system has higher capacity than the prior generation for significantly reduced steering effort that also damps vibration and jolts to the rider. Suzuki has created the world’s best sports-utility quad with bold styling plus more capability and reliability.

Key KingQuad 500AXi Power Steering Features 

• The powerful, 493cc, SOHC, single-cylinder, liquid-cooled, four-stroke engine is tuned to produce a wide powerband with strong top-end power. The engine is canted forward for a low center of gravity, resulting in reduced engine height and lower seat height.
• The Quadmatic CVT-type automatic transmission provides versatility and convenience with a fender-mounted gate-type shifter for high/low range selection. Its advanced engine-braking system helps reduce speed when riding downhill.
• Handlebar-mounted push-button controls permit easy selection between 2WD, 4WD and differential-lock 4WD. An override button on the left handlebar can be used to override the normal speed limiter when getting out of mud.
• The electronic power steering system has higher capacity than the prior generation for significantly reduced steering effort that also damps vibration and jolts to the rider.
• To increase rider comfort and towing capacity, the KingQuad’s frame has thick-wall steel tubes and reinforced brackets in key areas.
• Independent double A-arm front suspension (6.7 inches of wheel travel) and the fully independent, A-arm/I-beam rear suspension (7.7 inches of wheel travel) use four large diameter, gas-charged shock absorbers with five-way spring preload adjustment.
• Available in Flame Red, Terra Green or Desert Beige, the bold, angular bodywork features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• The dual hydraulic front disc brakes provide consistent braking performance, while the sealed rear brake’s clutch-type design is highly durable with reduced unsprung weight and minimal maintenance requirements.  
• High traction 25-inch Carlisletires are mounted on strong steel wheels with a durable, powder-coated matte black finish.
• The 35-watt handlebar-mounted headlight and dual, fender mounted 35-watt headlights (with high- and low-beam settings) are part of the KingQuad’s distinctive bodywork.  The multi-function instrument panel has excellent visibility and provides service reminders based on running time or mileage.
• The rugged front and rear steel-tube cargo racks have high-impact plastic carrier covers that shield cargo from wear. The standard receiver-type trailer hitch receiver and hitch mount makes it easy to move equipment with the KingQuad’s generous towing capacity (up to 1322 pounds).
• Each new KingQuad is supplied with a two-year limited warranty that is much longer than other ATV warranties. Longer coverage and other benefits are available through SEP.
• MSRP: $9,879
• Info

Key KingQuad 500AXi Power Steering SE Features

• Molded in stunning Armored Blue Gray color, the aggressive bodywork features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• High traction 25-inch Carlisle tires are mounted on cast-aluminum wheels with a blacked-out, matte black finish.
• MSRP: $9,879
• Info

Key KingQuad 500AXi Power Steering SE Camo Features

• Outdoor-ready True Timber Kanati Camouflage pattern coats the aggressive bodywork that features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• High traction 25-inch Carlisle tires are mounted on cast-aluminum wheels with a blacked-out, matte black finish.
• MSRP: $10,279
• Info

Key KingQuad 500AXi Power Steering SE+ Features 

• Coated with a distinctive Cast Carbon pattern the aggressive bodywork features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• High traction 25-inch Carlisle tires are mounted on cast-aluminum wheels with a blacked-out, matte black finish.
• MSRP: $10,529
• Info

KingQuad 500AXi

The KingQuad 500AXi is not just an ATV, it’s a KingQuad ATV. The legacy of the iconic KingQuad remains fresh and exciting and is ready for riders to join its history. The 2025 Suzuki KingQuad 500AXi helps tackle challenging terrain.

Key KingQuad 500AXi Features 

• The powerful, 493cc, SOHC, single-cylinder, liquid-cooled, four-stroke engine is tuned to produce a wide powerband with strong top-end power. The engine is canted forward for a low center of gravity, resulting in reduced engine height and lower seat height.
• The Quadmatic CVT-type automatic transmission provides versatility and convenience with a fender-mounted gate-type shifter for high/low range selection. Its advanced engine-braking system helps reduce speed when riding downhill.
• Handlebar-mounted push-button controls permit easy selection between 2WD, 4WD and differential-lock 4WD. An override button on the left handlebar can be used to override the normal speed limiter when getting out of mud.
• To increase rider comfort and towing capacity the KingQuad’s frame has thick-wall steel tubes and reinforced brackets in key areas.
• Independent double A-arm front suspension (6.7 inches of wheel travel) and the fully independent, A-arm/I-beam rear suspension (7.7 inches of wheel travel) use four large diameter, gas-charged shock absorbers with five-way spring preload adjustment.
• Available in Flame Red or Terra Green, the bold, angular bodywork features high-clearance fenders that offer great protection for the rider. Refined panels simplify maintenance needs, such as oil level checks and fuel and air filter service.
• This KingQuad features dual hydraulic front disc brakes and a sealed rear brake. The rear brake’s clutch-type design is extremely durable with reduced unsprung weight and minimal maintenance requirements.  
• High traction 25-inch Carlisle tires are mounted on strong steel wheels with a durable, powder-coated matte black finish.
• The 35-watt handlebar-mounted headlight and dual, fender mounted 35-watt headlights (with high- and low-beam settings) are part of the KingQuad’s distinctive bodywork.  The multi-function instrument panel has excellent visibility and provides service reminders based on running time or mileage.
• The rugged front and rear steel-tube cargo racks can accept Suzuki’s accessory high-impact plastic carrier covers that shield cargo from wear. The standard receiver-type trailer hitch receiver makes it easy to move equipment with the KingQuad’s generous towing capacity (up to 1322 pounds).
• Each new KingQuad is supplied with a two-year limited warranty that is much longer than other ATV warranties. Longer coverage and other benefits are available through SEP.
• MSRP: $8,229
• Info

KingQuad 400FSi

In 1982, Suzuki introduced the world’s first four-wheel ATV. From the most remote areas to the most challenging tasks, you can find the KingQuad powering a rider onward.

For riders who favor a sportier performance, the 2025 Suzuki KingQuad 400FSi features a five-speed manual-shift transmission and semi-automatic clutch. This engine is always willing as it cranks out an impressive amount of torque and has an incredibly wide powerband for exceptional performance on the trail or on the job. A long-lasting, high-performance iridium spark plug and refined Pulsed-secondary AIR-injection (PAIR) system help provide outstanding fuel efficiency and impressive performance.

Key KingQuad 400FSi Features 

Key 2025 KingQuad 400FSi Camo Features

• True Timber Kanati pattern camouflaged bodywork features sharply angled, high-clearance fenders while the full steel cargo racks help tackle outdoor tasks.
• MSRP: $7,549
• Info

KingQuad 400ASi

In 1982, Suzuki introduced the world’s first four-wheel ATV. From the most remote areas to the most challenging tasks, you can find the KingQuad powering a rider onward.

Whether you are working hard or getting away from it all, the 2025 Suzuki KingQuad 400ASi helps you every step of the way. The fully automatic QuadmaticTM transmission has 2WD and 4WD modes to manage rough trail conditions while completing even the most demanding chores. Along with exceptional engine performance across the powerband, its high-performance iridium spark plug and PAIR system help provide outstanding fuel efficiency and impressive performance.

Key KingQuad 400ASi Features 

Key KingQuad 400ASi Camo Features

• The True Timber Kanati pattern camouflaged bodywork features sharply angled, high-clearance fenders while the full steel cargo racks help tackle outdoors tasks.
• High traction 25-inch Carlisle tires are mounted on cast-aluminum wheels with a blacked-out, matte black finish
• MSRP: $7,549
• Info

Key KingQuad 400ASi SE Features 

• The unique Armored Blue Gray bodywork features sharply angled, high-clearance fenders while the full steel cargo racks help tackle outdoor tasks.
• High traction 25-inch Carlisle tires are mounted on cast-aluminum wheels with a blacked-out, matte black finish
• MSRP: $7,649
• Info

Most 2025 Suzuki models are offered with a twelve-month limited warranty. All the 2025 KingQuad models include a twenty-four-month limited warranty. Longer coverage periods with other benefits are available through SEP. Details for SEP are available from authorized Suzuki dealers.

The post Suzuki 2025 KingQuad ATV Lineup appeared first on Motorcycle & Powersports News.

2025 Polaris Sportsman Touring 570 Specs

• Engine and drivetrain:
  • 567cc ProStar four-stroke, dual-overhead camshaft, single cylinder, liquid-cooled engine
  • Electronic fuel injection
  • Automatic PVT in-line shifting
  • 44 horsepower
  • One-touch on-demand all-wheel drive and two-wheel drive
• Suspension:
  • Front suspension: Sealed MacPherson strut with 8.2 inches of travel
  • Rear suspension: Sealed dual A-arm, IRS with 9.5 inches of travel
  • Front and rear brakes: Single-lever three-wheel hydraulic disc with hydraulic rear foot brake
  • Parking brake: Park In-transmission/lockable hand lever
• Wheels and tires:
  • Front tires: 25 x 8-12 P373; six ply
  • Rear tires: 25 x 10-12 P373; six ply
  • 12-inch steel wheels
• Additional specs:
  • Four trim levels: 570, EPS, Premium and Ultimate
  • 11.5-inch ground clearance
  • Two-person capacity with toolless, removable passenger seat
  • 11-gallon combined storage
  • Front rack extender
  • 1.25-inch hitch receiver with 1,350-pound tow rating
  • Combined 270-pound rack capacity
  • 485-pound payload capacity
  • 6.75-gallon fuel capacity
  • 35.25-inch seat height
• Colorways:
  • 570: Indy Red
  • EPS: Stealth Gray
  • Premium: Springfield Blue
  • Ultimate: Granite Gray
• MSRP: $9,999

Product Pairings

BOSS Audio Systems Bluetooth Amplified All-Terrain Sound System 

The Bluetooth Amplified All-Terrain Sound System provides some oomph. It features 8-inch poly injection cone speakers; a weatherproof, 1-inch, high-performance soft dome tweeter; and a built-in 700 watt amp. This sound system also comes equipped with a 3.5-millimeter aux input compatible with audio output of smartphones and MP3 players. Use Bluetooth audio streaming to stream music or podcasts from apps like Spotify and Pandora. This system also has an IPX 5-rated weatherproof Bluetooth in-line remote with USB charging, a built-in dual row LED light bar and a built-in large storage compartment.

Pennzoil ATV/UTV SAE 10W-40 Engine Oil

Pennzoil ATV/UTV engine oil has wet-clutch compatibility and a smooth-shifting, consistent clutch feel to help riders focus on the fun and encounter fewer bumps along the way. The engine oil cleans engines in dusty environments and protects in extreme temperatures. It is suitable for use where API SN and JASO MA2 specifications are required.

QuadBoss ATV Plow System 

The QuadBoss Uni-Flex ATV Plow System is an all-inclusive kit that includes a 50-inch flex blade, pushtube and mount. The blade is made of super-strong poly with a steel scraper edge to clear every bit of snow. The mounting system is designed to fit most ATVs, and the unit is made in U.S.

Dayco POWER HPX Belt

This belt was engineered for UTVs, ATVs and snowmobiles with mid-to-high horsepower engines between 350cc to 600cc with minimal upgrades/modifications. From mud holes and rocky trails to snow hill climbs and desert treks, the POWER HPX belt delivers unparalleled performance and reliability for today’s mid-to-high horsepower ATVs, side-by-sides and snowmobiles. Constructed with Dayco’s top cog design for increased flexibility, extra strong aramid cords and fiber-loaded rubber compound, the POWER HPX belt has been proven to run cooler and last longer than competitive belts.

The post OEM Update: 2025 Polaris Sportsman Touring 570 appeared first on Motorcycle & Powersports News.

Each rebuild kit is supplied with all of the quality engine parts to re-sleeve your cylinder and re-assemble your top end. Two-stroke kits feature a Moly 2000 cylinder sleeve, pro-cast or pro-forged piston, rings, clips, pin and pin bearing. A top end gasket kit is included to assure a smooth re-assembly.

Four-stroke kits include a Moly 2000 cylinder sleeve, pro-forged or pro-cast piston, rings, clips, pin and top end gasket kit. Many gasket kits also include the valve stem seals.

Kits are available for most popular off-road motorcycles and ATVs.  Also, look for Complete Kits for snowmobiles and watercraft.

The post LA Sleeve Complete Top End Rebuild Kits appeared first on Motorcycle & Powersports News.

2025 Kawasaki Brute 450 Specs

• Engine and drivetrain:
  • 443cc, four-stroke, single-cylinder, single overhead-camshaft, liquid-cooled engine
  • Fuel injection with a 38-millimeter throttle body
  • Automatic continuously variable transmission (CVT) with centrifugal clutch
  • On-demand two-wheel and four-wheel drive with dual-mode front differential
• Suspension:
  • Independent four-wheel suspension
  • Front suspension: Dual A-arm, adjustable spring preload/7.6 inches of travel
  • Rear suspension: Dual A-arm, adjustable spring preload/7.9 inches of travel
  • Front brakes: Dual 202-millimeter discs
  • Rear brakes: Single 202-millimeter disc
• Wheels and tires:
  • Front tires: AT 24 x 8-12
  • Rear tires: AT 24 x 10-12
  • 47.8-inch wheelbase
• Additional specs:
  • 9.3-inch ground clearance
  • 10.2-foot turning radius
  • 1,050-pound towing capacity
  • 225-pound total rack capacity
  • LED headlights, LED handlebar mounted light, halogen taillight
  • 4.2-gallon fuel capacity
  • 34.6-inch seat height
• Colorways: Grayish Blue, White
• MSRP: $6,699

Product Pairings

Black Widow S-Curve Dual Runner Folding ATV Ramps

The Black Widow S-Curve Dual Runner Folding ATV Ramps allow for safer loading of ATVs, UTVs, go-carts, golf carts and similar vehicles with low ground clearance. Manufactured with heavy-duty steel, the ramp set supports up to 1,500 pounds. The ramp’s unique S-curve design reduces the risk of high-centering during truck or trailer loading while the oval punch plate rung design allows debris to fall through for better traction. For added convenience, the ramp folds in half for compact storage during transport or in the shop.

The Black Widow S-Curve Dual Runner Folding ATV Ramps are manufactured with thick square steel tubing for superior strength and finished with black powder coating to resist rust and corrosion. Each ramp measures 7 feet by 6 inches in length and 12.25 inches wide. When folded, each ramp measures 46 inches in length for compact storage in most truck beds. Weighing 18 pounds per ramp, they are lightweight for single-person handling.

OTR Koa Warrior ATV Tire

OTR Engineered Solutions’ (OTR) new Koa Warrior ATV tire features a state-of-the-art tread pattern, superior traction, stability and durability when operating in muddy trails, rocky terrain, sand dunes and other challenging off-road conditions.

The directional tread pattern of the Koa Warrior is engineered to channel mud, water and debris away from the tire to provide enhanced traction and stability. It produces consistent performance across various conditions with superior handling and control, allowing riders to confidently navigate through tight corners and rough terrain with ease.

The Koa Warrior tire is made from high-quality materials to deliver long-lasting performance. Features like reinforced sidewalls and puncture-resistant construction contribute to its exceptional durability.

The Koa Warrior tire is currently available in 13 sizes to fit most common ATVs.

Monimoto 9 Off-Road GPS

The Monimoto 9 is a dust- and water-resistant unit designed for the needs of ATV/side-by-side owners. The small size and extra durability make it a perfect means of delivering peace of mind to off-road fans. 

Monimoto 9 is the next generation of the company’s high performance security tracking products, which uses both cellular signals and GPS tracking capabilities to deliver real-time location data on vehicles and equipment protected by the device.

Monimoto’s proven technology uses a key fob to automatically activate the system when the fob moves away from the tracking device. If the tracking device senses movement, the system immediately notifies the owner via a phone call. At that point, the Monimoto app provides detailed location data that can be shared with authorities to avoid a theft or facilitate a quick return of the vehicle or protected equipment. 

The Monimoto 9 is easily hidden, as it weighs only 6 ounces with a form factor of 1.5-by-3.5 inches. Since it is battery powered, it does not require wiring to the vehicle and will not drain the vehicle’s battery over time.  

Driven UTV-ATV Oil

Driven UTV-ATV engine oils are best suited for competitive powersports engines from side-by-sides (UTVs) and ATVs to even motorcycle applications. Its next-generation base oil and additive formula maintains shear stability under the extreme conditions from any UTV short course and Baja race or extreme-duty cycle work use.

The post OEM Update: 2025 Kawasaki Brute Force 450 appeared first on Motorcycle & Powersports News.

The 2024 KingQuad 750AXi Power Steering SE+ with Rugged Package includes specialized accessories that enhance both performance and protection, making it the ultimate choice for serious ATV enthusiasts.

The front and rear steel bumpers feature a rugged wrinkle finish that maximizes protection and adds a bold look, helping the KingQuad tackle even the toughest tasks. The front bumper has an integrated mount that places the waterproof 10-inch LED light bar at the optimal angle for efficient illumination. With 2,700 lumens of brilliant light, this light bar ensures that your ride does not stop when the sun goes down.

The 2024 KingQuad 750AXi Power Steering SE+ with the Rugged Package will be available starting in September. The Rugged Package is available in Suzuki’s new Armored Blue Gray Bodywork with Blacked-Out Cast Aluminum Wheels.

The Rugged Package components are Suzuki Genuine Accessories, designed specifically for the 2024 KingQuad 500AXi/750AXi models. They can be purchased separately for other KingQuad ATV models through authorized Suzuki Motorcycle & ATV dealers.

For additional information, visit www.SuzukiCycles.com.

2024 KingQuad 750AXi Power Steering SE+ with Rugged Package

• MSRP: $12,099
• More details

The post Suzuki to Offer 2024 KingQuad 750AXi Power Steering SE+ With Rugged Package appeared first on Motorcycle & Powersports News.

“At its core, Can-Am is a brand that is all about pushing the envelope and creating the ultimate experience for every type of rider, from ranchers to outdoor enthusiasts and racers,” said Julie Tourville, director, global marketing, Can-Am Off-Road at BRP. “Producing over 100 horsepower and touting unmatched suspension, handling, design and technology, the new Outlander models are in a league of their own. We are also continuing to blaze the trail in the SSV category with the introduction of the Maverick R Max. From adding brawn to your workday to conquering the desert to playing in the mud, the Can-Am lineup of ATVs and SSVs is built to do it all.”

2025 Can-Am Outlander 850 and 1000R

Engine

This platform pushes peak performance over the top, with a new Rotax engine, giving it industry-leading horsepower and performance. The double-overhead camshaft 999cc V-twin utilizes a high compression ratio with a high-efficiency intake and exhaust, making the Outlander 1000R the first ATV with triple-digit horsepower, at 101 horsepower. The new 1000R boasts the fastest acceleration in the industry. The Outlander 850 also offers impressive power, producing 82 horsepower. Both models include Work, Standard and Sport ride modes, optimizing power delivery and performance for the task at hand.

Transmission

The Outlander 850 and 1000R are equipped with an all-new continuously variable transmission (CVT) that delivers smooth power to the ground, consistent shifts, improves torque and reduces maintenance requirements. The latest pDrive primary clutch is paired with a new, dual-roller-driven pulley, offering instant response and rock-solid reliability.

Chassis and Suspension

More power and higher speeds require greater suspension and handling capability. Designed for ultimate comfort and stability, the Outlander features a new suspension configuration with wide, arched A-arms front and rear, allowing for enhanced vehicle dynamics, including an improved attack angle for smooth obstacle and ditch crossing. Front suspension travel has increased by 1.6 inches to 10.8 inches, while rear suspension has increased by 2.1 inches to 12 inches of travel, offering superior performance and comfort, along with additional ground clearance to crawl over any obstacle on the trail.

Complementing the updated suspension, the steering geometry is also revised, increasing high-speed stability, steering precision and turning radius. A high-strength steel frame enhances durability and rigidity while decreasing weight. The full-length skidplate provides heavy-duty protection.

The 1000R and X mr versions feature a new four-disc system for ultimate braking control. The braking system now offers greater capacity and modulation thanks in part to new metallic brake pads and a new front brake lever with optimized ergonomics.

When it comes to work, the Outlander continues to impress with a class-leading towing capacity of 1,830 pounds and a heavy-duty 2-inch hitch receiver.

Design and Technology

With iconic Can-Am styling, the new Outlander pairs comfortable ergonomics with a tough, trail-ready design. Restyled components include front and rear LED lights with a four-point design, a centralized exhaust with an aluminum muffler tip, new wheel design on select packages, specifically designed XPS tires, and integrated front and rear bumpers. A new 10-liter (2.5-gallon) rear LinQ removable storage box and 30 liters (8 gallons) of front dropdown storage offer plenty of room for tools and supplies while select packages feature a cell phone storage compartment with a USB charging port.

The Max Limited package features an industry-leading 10.25-inch touchscreen display with smartphone connectivity. Using the BRP GO! app, riders can access off-road maps, drive settings and more.

Outlander X mr

For riders who call mudholes their playground, the Outlander X mr 850 and 1000R are the ultimate purpose-built machines. The intake, CVT vent and radiator have been repositioned higher to enhance airflow, even when riding in the deepest mud. Similarly, the front bumper is mounted higher and features a 3,500-pound winch with synthetic rope, designed for getting riders out of the stickiest situations. Ensuring maximum traction in challenging conditions, the Outlander X mr models feature new 30-inch XPS Swamp King XL tires, developed specifically for this machine. An aluminum handlebar with a 1-inch riser facilitates optimal riding position, while the J-hook and mud strap offer higher leverage points for vehicle recovery, a feature that is exclusive to the Outlander 1000R X mr. The reinforced, LinQ-compatible rear rack features integrated grab handles that can be used to help riders get out of tough spots.

Lineup Overview

The all-new 2025 Outlander 850 is available in five model configurations: the DPS, XT, X mr, Max DPS and Max XT. The Outlander 1000R lineup also has seven different model configurations: the DPS, XT, X mr, XT-P, Max XT, Max XT-P and Max Limited. To learn more about the 2025 Outlander lineup, visit can-am.brp.com.

2025 Can-Am Maverick R Max

Since its introduction last year, the Maverick R has changed the landscape of performance side-by-sides with an industry-leading Rotax 240-horsepower engine paired with a dual-clutch transmission (DCT), unrivaled tall-knuckle suspension design and cutting-edge technology. For 2025, Can-Am is taking the Maverick R experience to the next level and sharing the thrill of the trail with family and friends with the Maverick R Max. Designed for passenger comfort, the four-seat Maverick R Max boasts the most spacious rear passenger seats in its class.

Can-Am engineers optimized the seven-speed DCT for multi-passenger riding with a 40% shorter low-gear ratio, improved torque control for low-speed maneuvers and reinforced components for maximum durability. In addition, the select Maverick R Max packages benefit from an updated 10.25-inch touchscreen display that features built-in GPS, front and rear cameras available at any speed, and enhanced visibility of transmission gears and drive modes.

Lineup Overview

The Maverick R Max lineup has four different model configurations: the Max, Max X, X rs and X rs with Smart-Shox. To learn more about the 2025 Maverick R Max lineup, visit can-am.brp.com.

The post Can-Am Introduces the All-New 2025 Outlander 850/1000R and Maverick R Max Lineup appeared first on Motorcycle & Powersports News.