On Saturday, Oct. 19, Piaggio Group cut the ribbon on the latest brand-exclusive group location: MotoPlex Arizona, located in Chandler. The concept elevates the traditional dealership experience, showcasing Aprilia, Moto Guzzi, Piaggio and Vespa brands, complemented by the robust selection of apparel, accessories and parts.
MotoPlex Arizona is an expansion of a dedicated vision by Colin Barnauskas, who has been a part of the Piaggio Group dealer network as Reparto Veloce since 2018. Already achieving a great success expanding the Aprilia brand in Arizona, Barnauskas and his team are excited for this opportunity to grow the knowledge and market for all that Piaggio Group has to offer across Arizona.
“Arizona and the greater Phoenix area continues to be a market leader for enthusiast riders and Piaggio Group,” said Marco d’Acunzo, president and CEO of Piaggio Group Americas. “The quality and diversity of motorcycles and scooters manufactured by the Piaggio Group, across the Aprilia, Moto Guzzi, Piaggio and Vespa brands has something for every type of rider, and with the opening of MotoPlex Arizona and the commitment of the team at Reparto Veloce to expand this flagship concept, we know we’ll continue to provide not only the products people dream of, but the service and ownership experience they deserve.”
“The entire Reparto Veloce team and I are very excited to launch and become the exclusive MotoPlex Arizona. I consider this only the starting line in what we know will be a unique dealership experience that has been lost to the ‘Big Box Store’ model. Customer service is lost in today’s online world. My team and I strive to continue our unique relationship model with our current and future customers. This day-to-day interaction mirrors the image Piaggio Group seeks to attain at the dealer level nationwide and we are glad to be a part of it,” Barnauskas confirmed.
The opening event combined the unique passion behind two-wheels as well as the local community with a day-long celebration. Local riding clubs were there to support the individual brands, while patrons had the ability to demo Aprilia, Moto Guzzi and Vespa demo rides throughout the day. To better support existing customers and riders, the expert team at MotoPlex Arizona hosted a suspension clinic as well as an on-site dyno where customers could run a performance test and guess their horsepower. With the new showroom and rider lounge, guests were able to watch MotoGP, live from Phillip Island, where they could cheer on the Aprilia Racing team.
To better integrate the larger Phoenix area community and those directly in the heart of Chandler, the team at MotoPlex Arizona hosted a Halloween costume contest, black carpet ride-in for participating guests and a Teddy Bear Drive, which benefitted Voices for Casa/Casa Children in Phoenix. MotoPlex Arizona is now open and already building on a vibrant community of enthusiasts with the Piaggio Group brands.
For more information about MotoPlex Arizona, visit the dealership online at RepartoVeloce.com.
