X Games, an action sports event, and Taiga Motors Corp. have announced a first-of-its-kind partnership to make Taiga the exclusive electric snowmobile provider of X Games Aspen 2024.
For nearly 30 years, X Games has lived at the forefront of progression through its events, athletes and partnerships. This partnership with Taiga reinvents the athlete transportation onsite at X Games. The use of Taiga’s next generation Nomad sleds at X Games Aspen will reduce the emissions of its snowmobile fleet by up to 86%, taking a significant step towards lowering the event’s carbon footprint.
“Our collaboration with Taiga isn’t just a sponsorship — it’s a shared commitment to paving the way for a more environmentally conscious sports industry,” shared Ashley Robbins, vice president, partnerships at X Games. “Together, we aren’t just aiming high — we’re forging a new path towards a lower carbon future.”
Not only will the use of the electric sleds lower emissions, but it will also reduce the noise pollution, as the Nomad sleds operate with little to no noise. X Games production will take advantage of the silence in new #TaigaTalk segments, where hosts can conduct in-depth interviews with athletes as they ride sleds back to the competition start.
“We are delighted to be supporting the X Games in their transition towards a more eco-conscious event,” said Annick Lauzon, marketing director at Taiga. “The grueling operations and fast pace of the event will also prove a perfect demonstration ground for our 100% electric Nomad snowmobiles, and we hope this will encourage other events and operators to transition their snowmobile fleets to electric, without compromising on power or performance.”
The Nomad sport-utility snowmobile is emission-free and operates quietly, ensuring that the natural beauty of the area isn’t disturbed by loud revving or exhaust fumes. Additionally, it requires no powertrain maintenance and doesn’t require gas or oil, making it a cost-effective option over time. Nomad offers a range of up to 100 kilometers and boasts a towing capacity of 511 kilograms (1,125 pounds).
