Opportunity is Knocking [dropcap]T[/dropcap]he final 2015 sales numbers have just been tabulated by the Motorcycle Industry Council (MIC) and the result is… drum roll please… FLAT. Okay, no real surprise to the dealers in the trenches. At just under 730,000 units the grand total of motorcycle and ATV sales combined was actually up 2.2% over
Mother nauture nuetralizes winter sales [dropcap]O[/dropcap]ur latest survey of powersports dealers indicates that December was another tough month for dealers across North America. Indeed, it appears that the weakness in November intensified somewhat in December, which ended 2015 on a bit of a sour note. While there was some talk of slow traffic trends, and
The newly published U.S. Consumer Product Safety Commission (CPSC) 2014 Annual Report of ATV Deaths and Injuries confirmed once again that fatalities and injuries related to all-terrain vehicles (ATVs) continue to decline. The Annual Report has shown a decrease in fatalities and injuries every year since 2007.
All-New Kodiak 700 ATV to be Given Away in Support of NHF Day Yamaha announced that it is supporting the National Hunting and Fishing Day (NHF Day) again in 2016, giving away the all-new Yamaha Kodiak 700 ATV with Electric Power Steering (EPS) through an online sweepstakes at www.yamahaoutdoors.com/nhfday. This is the ninth year Yamaha