fbpx

Moose Racing Becomes Presenting Sponsor for Beta AMA National Dual Sport and Adventure Riding Series

The American Motorcyclist Association has announced that Moose Racing, a provider of off-road apparel, is the presenting sponsor of the Beta AMA National Dual Sport and Yamaha Super Ténéré AMA National Adventure Riding Series.

The American Motorcyclist Association has announced that Moose Racing, a provider of off-road apparel, is the presenting sponsor of the Beta AMA National Dual Sport and Yamaha Super Ténéré AMA National Adventure Riding Series.

“For many, the Moose Racing brand conjures thoughts of adventure, toughness and endurance,” said AMA Chief Operations Officer Jeff Massey. “These are the qualities that riders bring to both dual sport and adventure riding, making this partnership a perfect fit.”

As part of Moose Racing’s sponsorship, a lucky participant in each series will win a set of Moose Racing gear at season’s end. In addition, Moose Racing or dealer representatives will be on hand at various rounds to connect with the riders and offer branded giveaways.

“Dual sport and adventure riding are among the fastest-growing segments of motorcycling, and Moose Racing is eager for riders to understand the functional value and class-leading qualities of our gear,” said Brad Kruckenberg. “The AMA’s dual sport and adventure riding series are the largest and longest-running of their kind in the country, and these events are a great way to meet some of America’s most-dedicated off-road and back-country riders.”

The Beta AMA National Dual-Sport Series, presented by Moose Racing, was created by the AMA in 1987. It has become increasingly popular as off-road and street riders alike have turned to dual-sport recreation to experience the freedom of two wheels.

When larger adventure bikes grew in popularity, the AMA started the Yamaha Super Ténéré AMA National Adventure Series, presented by Moose Racing, to appeal to riders of these bikes. This series also has grown and now boasts rounds in all regions of the continental United States.

For more information: www.americanmotorcyclist.com/riding/.

You May Also Like

Segway, UTV Takeover Celebrate Successful 2024 Partnership

Segway Powersports rocked the UTV Takeover Tour with over 1,000 demo rides across Oregon and Utah, showcasing next-gen off-road adventures.

segway-utv-takeover-2024

Over a thousand demo rides, over 50,000 combined attendees and three unforgettable locations! Segway Powersports is celebrating a successful year of demo activations and a fruitful partnership with UTV Takeover, serving as the Official UTV of the 2K24 Tour. Segway Powersports made a strong impact at all three Takeover events held in Coos Bay, Oregon; Winchester Bay, Oregon; and Hurricane, Utah.

Kawasaki Donates 10 MULEs for Hurricane Helene Relief

The Kawasaki MULE PRO-DXT side-by-sides will help first responders navigate and support North Carolina communities.

kawasaki-helene-relief
iMotorsports Adds Yamaha Motorcycles to Product Lineup

One of the largest motorcycle retailers in the Midwest brings Yamaha into the underserved Chicago market.

iMotorsports
Dainese Orange County Flagship Celebrates Milestone

The Italian motorcycle group celebrated the 20th anniversary of its Orange County store and has since expanded to 13 U.S. flagship stores.

dainese-orange-county
Segway Builds Dedicated e-Bike Team, Develops Dealer-Centric Sales Model

Segway announces its division of bike-industry veterans that will support independent dealers ahead of launching its first e-bikes.

segway-ebike-division
Other Posts
2025 KTM 1390 SUPER ADVENTURE R

The 2025 KTM 1390 SUPER ADVENTURE R is ready to cross borders in search of new, uncharted ground.

2025-ktm-1390-super-adventure-r
2025 Ducati Multistrada V2

The completely redesigned mid-size crossover sets new benchmarks for lightness, handling and ease of riding.

ducati-multistrada-v2-v2s
Yamaha Motor Corporation to Welcome Dealers at AIMExpo 2025

Yamaha’s experience at AIMExpo 2024 will include unveiling new motorcycles like the YZF-R9 and other off-road innovations.

AimExpo 2025
OTR Hires Vice President of Aftermarket Sales

King comes with nearly 30 years of sales and operations management experience.

John King